
1. Discuss and review the two BP Oil ads. Why does BP Oil choose the images/style it does to use in their ads? What is the target audience(s)? Which images stick in your mind and why?
They use a green flower/ sun I can't tell for sure which it is but yet they are an oil company which is one of the worst things in the world but their making themselves look like they care for the environment by even making their logo green. The target audience of Bp is people of any age who care about the environment and own a car. They are showing they are greener than all the other companies so you choose them when you have to go gas up. Well the image that chose has very flashy colors so if you see it once and figure out it's Bp you will not forget that image.
2. In light of the current disaster in the Gulf of Mexico, is BP’s slogan (Beyond Petroleum) and Logo (the flower) appropriate?
Well in a way yes it is appropriate because they are taking action for their responsibilities of they spilled oil into the ocean if they didnt care about the environment i don't think they would be working as much as they are right now. This is the time for them to prove to all the people they made believe that they were a green company by cleaning up their mess to our precious ocean.
3.Consider responsibility; considering that it was BP’s oil rig that burned in the Gulf of Mexico and the resulting oil spilled would have been BP’s profit, do BP and other oil companies deserve to be ridiculed, made fun of, and/or satirized?
Well I believe it is their fault and yes they do deserve it becuase when they are removing oil from our earth they should be very thankful for what they have and everyone who messes up pays for it so they should be ridiculed because it's part of life but whatever happened, happens they should work hard to achieve a better future.